Introduction
In today’s rapidly changing film industry, it is important for students to be exposed to key figures who have played a significant role in shaping modern filmmaking. One such individual is Jason Blum, founder and CEO of Blumhouse Productions, a company known for its innovative business model and remarkable success in the horror genre. This article will guide educators on how to teach students about Jason Blum and his impact on the film industry.
Background on Jason Blum
Born in 1969 in Los Angeles, Jason Blum attended Vassar College where he studied drama and film. After his graduation in 1991, he worked as a producer’s assistant for several years before establishing his own production company, Blumhouse Productions, in 2000. Blumhouse’s unique approach to low-budget filmmaking has enabled it to produce several successful franchises and critical hits.
Blumhouse Productions’ Success
Provide students with an overview of some of the most notable films produced by Blumhouse Productions, such as:
1. Paranormal Activity (2007) – Serving as the company’s first big hit, this found-footage film was produced on a budget of just $15,000 and went on to gross over $190 million worldwide.
2. Insidious (2010) – Another box-office success, this horror movie was made with a $1.5 million budget but earned over $90 million globally.
3. Get Out (2017) – This Jordan Peele-directed thriller earned critical acclaim and box-office success, grossing over $255 million on a budget of only $4.5 million.
Low-Budget Filmmaking Model
Educate your students about Blumhouse’s production approach that prioritizes small budgets and creative control for filmmakers. Explain how this model allows for greater risk-taking and experimentation compared to traditional Hollywood film production. The reduced financial pressure also enables fresh and diverse storytelling by new and established filmmakers alike.
Inclusion and Diversity
Emphasize Jason Blum’s commitment to diversity in the film industry. Discuss how Blumhouse’s unique model not only helps women and minority filmmakers find opportunities but also results in films that reflect a wider range of perspectives. Share examples of movies that exemplify these values, such as “Get Out” and “The Invisible Man” (2020), directed by Leigh Whannell.
Industry Impact
Encourage students to consider the influence of Blumhouse Productions on the wider film industry. Assign discussions or research projects that explore how other studios and producers have adopted similar models or strategies to capitalize on the success of low-budget, high-concept filmmaking.
Conclusion
By educating students about Jason Blum and his unique approach to filmmaking, you create an opportunity for young film enthusiasts to learn about alternative production models and diverse storytelling methods. Introducing them to this influential figure will encourage them to think innovatively about their own potential future in the film industry.
