The McGurk Effect is a perceptual phenomenon that occurs when a person hears a message in one language and then sees a corresponding message in another language. Still, the two messages are not always completely simultaneous. The result is that the person perceives the two messages as simultaneous, even though they are not.
The McGurk Effect was first discovered by psychologist James McGurk, who used it to demonstrate how people can misunderstand spoken languages. In 1968, McGurk and his wife were simultaneously watching a movie in English and Spanish. They both heard the Spanish dialogue, but the English dialogue appeared to be simultaneous to them.
Since then, the McGurk Effect has been used to study various topics, including language learning, communication disorders, and cross-cultural understanding. The effect is most pronounced in people with difficulty learning a new language because they are more likely to encounter simultaneous messages.
The McGurk Effect has been used to study various topics, including language learning, communication disorders, and cross-cultural understanding.
