Bloom’s Taxonomy is a tool that can be used to help educators build a solid foundation for business learning. It is a hierarchical framework that can be used to classify different concepts and ideas.
When using Bloom’s Taxonomy, it is important to keep in mind the following:
1. The framework is relative and can be adapted to different contexts and learning goals.
2. The framework is flexible and can be used to classify different concepts and ideas.
3. The framework is reflective and can be used to reflect upon and critique own learning.
When using Bloom’s Taxonomy to teach business concepts, it is important to first identify the main goals of the learning. For example, when teaching about the concept of marketing, the main goal may be to understand how marketing is used to create and/or maintain customer relationships. Once the goals have been identified, the concepts within the framework can be classified accordingly.
Some of the main concepts within Bloom’s Taxonomy that can be used to teach business concepts are:
1. Product
2. Service
3. Price
4. Place
5. Promotion
6. Media
7. Image
8. Competitor
9. Customer
10. Lead Generation
11. Revenue
12. Margin
13. Inventory
14. Capacity
15. Cost
16. Profit
17. Cash Flow
18. Balance Sheet
19. Funding Sources
20. Risk
When using Bloom’s Taxonomy to assess student understanding, it is important to first identify the concepts that have been covered. Once the concepts have been identified, the students can be assessed using a variety of tools, such as quizzes and exams. It is also important to provide feedback to the students so that they can continue to build their understanding of the concepts.
